President
Pan-African Federation of Accountants (PAFA)

Asmâa is a Partner in Deloitte Morocco in Assurance Services, where she is in charge of auditing in various industry and services’ sectors (real estate, mining, pharmaceutical, consumer business, automobile, tourism). She has an extensive experience of more than twenty years in auditing, due diligence and valuation engagements, agreed upon procedures and internal control review engagements. During her career, she has also been a Finance Director for four years in a multinational company.

From 2008 to 2011, Asmâa was performing quality reviews of auditing firms within the Moroccan Institute of Chartered Accountants. She has been elected as member of the Regional Council of Chartered Accountants in Morocco from 2011 to 2014. Among her responsibilities, she was chairing the Audit quality review committee within the Moroccan Institute.

Asmâa has served as a member of PAFA Board (Pan African Federation of Accountants) since May 2011, as Vice President of PAFA in May 2013 and as President since May 2015.